Limited portfolio
01
Video Production
As a brand, we were given a task for a creative brainstorming session. The task was to imagine our brand (Each & Every Natural Deodorant) as a person was at an industry cocktail party. What are they wearing? Who do they talk to? What do they drink? What other brands do they speak to? What do they say?
It was recommended that we spend about an hour on it. The suggested format was a PPT slide.
I decided to tackle this task as a video. I wrote the script, used AI (MidJourney) to create the images, and generated the voice overs with AI (Speechify). I produced in Adobe Premiere. This was approximately a 2-hour project.
02
Gen-AI Imagery
Using Generative AI to create images is as much a science as it is an art form.
The images in this portfolio were all generated using MidJourney.
03
Central Team Proposal
This year, I identified a need across Specialty Beauty to create an in-house technical team which would allow all brands within the portfolio to exist within the same tech stack, making corporate governance & compliance easier and giving the brands the ability to concentrate on brand goals rather than development work. While there is a lot of enthusiasm about the concept, unfortunately, the timing is not currently right for this change. However, the proposal is linked below.
04
Social Media
Social Media campaign introducing a fall Carnelian collection for Mystic Blessings.
05
Fine Art
A small collection of art (painting, colored pencils, cards, etc) that I’ve created in the past few years.
